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Friday, January 7, 2011
Thursday, January 6, 2011
Streamlining Social Media: Episode 11 | Courtney Engle
Show Notes
- Internet Explorer declines as Google Chrome usage increases: CNN
- The Facebook Obsession documentary on CNBC
- Groupon Proposal
- Neer iPhone app
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Tuesday, January 4, 2011
Exploring the Twitterverse
I'd love to see this intertwined into the social media compass and the Conversation Prism
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Exploring the Twitterverse
- January 3, 2011
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Happy New Year!
Twitter officially launched to the public in July 2006. By 2008, the universe of applications developed to enhance the Twitter experience was boundless. While the ecosystem was burgeoning with apps, the ability to track and manage the apps designed for specific purposes was elusive.
I spent the better part of Fall 2008 studying and organizing the available Twitter apps available for new marketing, community management, and customer service professionals. Once organized, I published Twitter Tools for Marketing and Community Professionals on October 17, 2008. I actively curated and modified the list for several months. However, the rate of new and abandoned applications was too much for one person to manage. Instead, I focused my spare time and resources on helping Laura Fitton (@pistachio) and her team launch Oneforty.com, a comprehensive social app directory for all things Twitter. I remain as an advisor to this day.
The Twitterverse (Alpha)
To commemorate the move, I partnered once again with Jesse Thomas and JESS3 to visualize the most effective and productive tools for Twitter. In May 2009, we introduced the alpha of the Twitterverse (below). Unlike the Conversation Prism, the Twitterverse was not originally designed as a transmedia object, simply a social object packaged in the form of an infographic. The image never made it to 1.0 status as I dove head first into Engage and several other business endeavors. After all of this time, I felt the need to revisit this visual as the Twitter ecosystem only continues to gain in prominence in our digital culture.
In 2010, I focused my limited free time on the refresh of the Conversation Prism. Once that project was completed, I then blasted off toward the Twitterverse to rethink the methodology and ultimately the visual of the Twitterverse with the JESS3 team. Here we are, 20 months later, and I can’t believe this day is finally here.
Introducing The Twitterverse version 1.0
A new year, a new Twitterverse. 2011 marks the debut of the Twitterverse 1.0. Again, I revisited the landscape of useful Twitter apps designed for marketing, business, and service professionals. This time, we organized and positioned “representative” apps across 19 rings in the Twitter egosystem over the previous 12. Like its sibling, The Twitterverse is designed as a transmedia object. It’s available for free in a presentation-friendly format and also in high-res. For the first time, the Twitterverse is also available as a 22 x 28 poster.
With Twitter at the center of the stellar system, apps orbit at different rotations based on their design and functionality.
Ring 1: Branding
Ring 2: Geographics
Ring 3: Interest Graph
Ring 4: Dashboard
Ring 5: Event Management
Ring 6: Live Streaming
Ring 7: Geo Location
Ring 8: Relationships
Ring 9: Marketing and Advertising
Ring 10: Rich Media Ring 11: Communication Management
Ring 12: Research and Analysis Ring 13: Stream Management
Ring 14: Mobile Applications Ring 15: Trends Ring 16: Social CRM
Ring 17: Influence and Resonance
Ring 18: Twitter Search
Ring 19: Causation
Naturally with thousands of considerable apps available for Twitter, it’s impossible to include everything. However, this is an evolving graphic, so please leave your ideas and suggestions in the comments section here or on Flickr.
UPDATED: The Twitterverse covered in The Atlantic, The Next Web, Guardian UK (Thank you!)
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My 3 Words of 2011 | Courtney Engle
Chris Brogan recently posted an article entitled “My 3 words for 2011.”Every year Chris comes up with three words that will summarize this focus for the year ahead. I decided to do likewise.
Create. Consistent. Results.
Create – I will create content, materials, art, music, and value in many areas of life. I can’t go on merely consuming the news, absorbing trainings, we’re just reading. My sponges full, and I need to share what I create.
Consistent – I get all excited about new projects, ideas, methods, goals, and whatever new flashy thing comes my way. What I need is truly consistent in areas that will challenge me. For me this looks like a monthly newsletter, a daily blog post, a weekly podcast, time with my mentor, exercise, and meditation. I will choose tools that support being consistent. I will schedule time of my Google calendar. I will make appointments with myself.
Results – results matter. I’m a very driven person and want to reach whatever the goal is. I need to measure, plan, map, and implement what will reach those results. This applies in my personal life as well as in my business life.
What is the goal?
My goals in 2011 include a staff of virtual assistants, public speaking, social media training and consulting, pay off all debt, balancing personal life, taking time for hobbies, growing spiritually, and getting married. To reach these goals I must include each of my three words, but I also want to create consistent results.
What are your three words? Leave a comment below.
Related articles
- Three words for 2011 (christopherspenn.com)
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Monday, January 3, 2011
DeleteMe | Delete unwanted information
Need to delete your old profiles? Check out DeleteMe
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Wednesday, December 8, 2010
Streamlining Social Media: Episode 9 | Courtney Engle
- Google Analytics tracks Social Media
- DuckDuckGo & blekko
- Foursquare Badge: Baggage Handler
- Gowalla integrates with Foursquare, Twitter, Tumblr, and Facebook (places)
- Gmail mutes threads
- Google Earth has Streetview
- Google Bookstore
- WordPress Swag
- Mac Bundle
- CyberBundle
CookieMonster Auditions for SNL:
Related articles
- Blekko & DuckDuckGo Partner On Search Results (searchengineland.com)
- Alternative Search Startup Blekko Announces First Partnership (mashable.com)
Want to connect further? Find me online: Google Profile & Online Activity
Want WordPress and Social Media training? GFYD Member - Go For Your Dream
Have a tech question? (hardware, software, & web) Ask Courtney for help
Need official work done? Contact Courtney
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